Why we built family gifting

Why we built family gifting

Our gift shop allows us to give kin2kin for free

Our gift shop allows us to give kin2kin for free

We see the positive effects that private, safe family social networking can have, and want to increase the ability for families to connect without compromising our dedication to online security and privacy. We’d like to continue offering this for free, but as you can appreciate… those bills don’t pay themselves.

Instead of charging for the app, selling data or placing ads in your photo feed, we added the gifting feature. We think that sending a gift is like a long distance hug - and can strengthen family bonds by making someone feel loved on their special day (or any day for that matter).

Why gifting and not advertising?

Why gifting and not advertising?

We want kin2kin to be a place where you feel close and connected with your family. Ads interrupt this and detract from it feeling like a safe and private place where you can enjoy family time. Offering gifts provides us with a way of paying the bills, while still offering a useful service to you and your family.

We hope you’ll agree it’s a win-win solution.